Google Ads

Google Ads

What is online advertising (SEA)?

SEA (or Search Engine Advertising), in summary means to: Appear as an “Ad” (or “sponsored link”) in search results.

Technically, this translates to:

  • Analyze your digital presence, your market, and your competition
  • Create advertising campaigns via Google Ads
  • Analyze statistics and adjust the strategy
  • Online advertising does not help a website rank better organically; your site will be positioned on the Google results page (SERP) as a sponsored link, based on a multitude of criteria.
  • Who is this offer for?

This offer is aimed at SMEs and small businesses with a well-defined advertising budget who want to use Google Ads, to:

  • Attract new customers
  • Generate sales or sign-ups
  • Drive traffic to your website
  • Improve brand awareness and brand image

Our online advertising offer

€450

/per month (for 3 months)

  • We start with an internal audit of your digital presence (website, social media, business directories, etc.),
  • An external audit of your market (trends and opportunities, competition, etc.).
  • We agree on an online advertising strategy, including duration, budget (CPC, CTR), estimated results (ROI), and ad content (texts, visuals, keywords, call-to-action buttons (CTAs), and landing pages).
  • We launch and manage your campaign.
  • Finally, we analyze the statistics and adjust the strategy.

👉 Results can be expected 2 to 3 weeks after the campaigns are launched.

  • After 3 months, you will be able to duplicate and manage your advertising campaigns yourself if you wish, simply by following our Google Ads

What's included:

  • Internal audit of your account and improvement suggestions
  • External audit of the competition (5 direct competitors)
  • Creation of advertising materials
  • Support for launching and managing your campaign
  • Monitoring of statistics and adjustment recommendations

What's not included:

  • The budget allocated to advertising (the invoice paid to Google)
  • Technical improvements to your website if they are too extensive
Deliverables
Technical specifications
Commitment period
Minimum 3 months
Delivery time
2 weeks
Meetings
- Presentation of the audit results and strategy via video call (1-hour meeting)
- One monthly follow-up meeting
Support
Analysis of results and adjustment of your strategy
Training (optional)
After the 3 months, follow our training to be able to duplicate and manage your campaign yourself.

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